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  • Our Process
    • Sales and Marketing Alignment
    • Buyer Persona Development
    • SEO/Search Marketing
    • Content Strategy and Content Creation
    • Digital Marketing Strategy
    • Marketing Automation
    • Marketing Metrics and Reporting
  • Services
    • Digital and Inbound Marketing
    • Website SEO
    • Website Design for Lead Generation
  • Resources
  • About
  • Contact
  • Blog

Blog

> Social Media

Social Media

How to Measure Social Media Effectiveness for Business

January 23, 2020 by Lauren Canning

If you want to know how to measure social media effectiveness for your business, you need to start by answering one critical question first. Specifically, what do you want to accomplish?

Social Media

How to Respond to a Negative Review on Facebook (or Yelp) & Profit From It

February 21, 2019 by Renee Bauer

One of the many things we do as a marketing agency is help our clients manage their online reputation. The fact is, having a good reputation brings you more customers and grows your business. Having a bad one (deserved or not) can be so harmful that it puts you out of business.

Social Media

7 Benefits of Social Media Marketing for Business

September 27, 2018 by Lauren Canning

Social media has many uses from sharing the events of our lives to connecting with others. That seems rather personal on the surface; what about professionally? Are there any benefits of social media marketing that can help businesses grow and expand? In a word, yes!

Digital Marketing Strategy Social Media

What Are Your Social Media Goals for Marketing?

August 23, 2018 by Lauren Canning

Goal setting is a critical step in nearly every activity from a healthy lifestyle to our careers to business. So what are your social media goals? Have you ever considered what your social media aims and objectives are?

Social Media

Top 10 B2B Social Media Best Practices

July 12, 2018 by Lauren Canning

Social Media has become thoroughly entrenched into every part of our lives. That means this should be an indispensable tool for business, right? Yet many business leaders still shy away from it for one reason or another. We developed these top 10 B2B social media best practices to help you navigate the waters and integrate…

Social Media

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